The idea of transformation is simple yet can be really powerful. Beginning with simple shapes and then cutting, displacing, rotating, and basically moulding it can effectively alter the simple shapes into complex objects. The idea of transformation is predominant amongst not only nature but can also be found in the architectural world.
The story behind my music video is to thus show this "transformation" in design. Taking a very simple idea of a design program such as sketchup or 3ds max, my intention is to make the program come to life when no one is looking. The music video is to begin with icons such as "transform", "copy", "paste", etc. of a program to come to life, and then bring it out of the computer screen for the process of "transformation". They will take the simple shape a person has created and then mould it according to their own functions. Then ultimately place it back into the computer screen, as the person comes back.
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